Books
Ethical Business:
 |
Business
as Unusual Anita Roddick "In terms of power and influence, you can forget the church, forget politics. There is no more powerful institution in society than business, which is why I believe it is now more important than ever before for business to assume a moral leadership. The business of business should not be about money, it should be about responsibility. It should be about public good, not private greed." Read More |
 |
Utopian
Entrepreneur Brenda Laurel A hybrid of critical thinking, personal narrative, and economic analysis, Utopian Entrepreneur is a field manual for those who want to do socially positive work in the context of business. One of the few Silicon Valley veterans who participated in all four of the major computer tech bubbles - games, multimedia, virtual reality, and dot-coms - Brenda Laurel is known for injecting humanistic values into computer-based media. Read More |
 |
Enterprising
Nonprofits - A Handbook for Social Entrepreneurs
Adrian Sargeant (Editor) A hands-on toolbox shows nonprofits how to adopt entrepreneurial behaviors and techniques. The most comprehensive work of its kind and an indispensable resource for nonprofit organizations everywhere, Enterprising Nonprofits helps nonprofits embrace the methods of social enterprise and the adoption of entrepreneurial behaviors and techniques by nonprofit, community-oriented organizations. Read More |
 |
Social
Responsibility in the Global Market Mary Ann Littrell Social Responsibility in the Global Market provides a practical, non-exploitative alternative for conducting business, which bridges the consumer's social concerns and the producer's financial concerns. Mary Ann Littrell and Marsha Ann Dickson utilize in-depth case studies to introduce past successes and failures for seven Alternative Trading Organizations (ATO's). Read More |
Affiliate
& Internet Marketing:
 |
Successful
Affiliate Marketing For Merchants Shawn Collins "Shawn Collins is my guru in Affiliate Marketing. Everything I know about this field I learned by reading his online editorials and articles--now all his expertise and insight is gathered together in one, completely up-to-date, easy to read book" Read More |
 |
Internet
Marketing Dave Chaffey "Both a fantastic reference guide and a good read! Each section is broken down into managable chunks and it offers a simple explanation to the fundamentals of internet marketing. The useful website reference at the end of each section is a constant supporting resource for me" Read More |
 |
Low-Cost
Web Site Promotion Barry Feig Streetwise is devoted exclusively to business topics. Business happens in the real world, not the classroom. Streetwise recognises this and delivers the goods - fast. No fluff. No wasted time. Just cutting-edge information managers and small business entrepreneurs need to run their business successfully Read More |